Publications

2022

Anderski, Matthias; Griebel, Lars; Ströbel, Tim
Athlete Activism : An Analysis from a Multi-Actor Perspective during the Olympic Games in Tokyo ...
2022
19th Sport Marketing Association Annual Conference, Charlotte, USA

Griebel, Lars; Anderski, Matthias; Ströbel, Tim
eSports Extensions of Traditional Sports Club Brands : Opportunities for Brand Co-Creation Proc ...
2022
19th Sport Marketing Association Annual Conference, Charlotte, USA

Anderski, Matthias; Riedmüller, Florian; Ströbel, Tim
No Player is Bigger than the Club? Examining a Paradigm Shift from Team Identification towards ...
2022
30th European Association for Sport Management Conference (EASM), Innsbruck, Austria

Stegmann, Pascal; Ströbel, Tim; O'Reilly, Norman
Engagement Behavior on Digital Engagement Platforms in Sport : An Experimental Study on the Eff ...
2022
European Association for Sport Management Conference (EASM), Innsbruck, Austria

Gübeli, C.; Stegmann, Pascal
Tech-supported Relationship Management in Professional Spectator Sport Organisations : A Delphi ...
2022
European Association for Sport Management Conference (EASM), Innsbruck, Austria

Davies, Melissa; Ströbel, Tim
Global Sport Management Learning from Home : Expanding the International Sport Management Exper ...
in Sport Management Education Journal volume 16 (2022) issue 2. - page 154-161
doi:10.1123/smej.2021-0018 ...

Stegmann, Pascal; O'Reilly, Norman; Ströbel, Tim
On the social context of actor engagement on digital engagement platforms in sport : An experim ...
2022
Administrative Sciences Association of Canada (ASAC) 2022, Nova Scotia, Canada

Stegmann, Pascal; O'Reilly, Norm; Ströbel, Tim
The Impact of Actor Embeddedness on Digital Engagement Platforms in Sport Marketing : An Experi ...
2022
37th North American Society for Sport Management (NASSM) Anual Conference, Atlanta, GA, USA

Griebel, Lars; Ströbel, Tim
How do Brands evolve? An Exploration of Brand Co-Creation Performances
2022
51th European Marketing Association Conference (EMAC), Budapest, Hungary

Moesch, Christian; Christen, Samuel; Ströbel, Tim
It's getting tight in the Alps : Challenges and implications of the e-mountain bike boom for su ...
in International Journal of Sport Management and Marketing volume 22 (2022) issue 1-2. - page 73-95
doi:10.1504/IJSMM.2022.10045433 ...

Anderski, Matthias; Riedmüller, Florian; Ströbel, Tim
No Player is Bigger than the Club? Examining a Paradigm Shift from Team Identification towards ...
30th European Sport Management Conference : Book of Abstracts
Innsbruck : Eigenverlag Innsbruck University, 2022. - page 117-119
https://easm2022.com/wp-content/uploads/2022/09/EA ...